Air gun psychology

An amusing YouTube video demonstrates Ivan Pavlov’s principal of classical conditioning with an air gun, a novelty alarm and a reluctant college roommate.

Pavlov discovered that we learn to associate an established response to a new event simply by repeatedly pairing the new event to a situation that already caused the response. Famously he could trigger salivation in a dog just with the sound of a bell, simply by ringing a bell every time food was presented.

This video uses exactly the same principle, but instead of food, an airgun pellet is fired at a college roommate causing a painful reaction, and instead of a bell, an annoying novelty alarm is sounded.

Science. Standing on the shoulders of giants.

Link to YouTube video.

2 thoughts on “Air gun psychology”

  1. Meanwhile to do a study on fear conditioning I need a £10k optically isolated stimulator and months of work in the ethics committee…

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: