It’s good to try some of the ideas in Mind Hacks on real-world problems. We have a piece up on the O’Reilly Network today, using visual attention concepts to comment on Flickr’s Daily Zeitgeist toy. Photos continually fade in and shrink down on a grid of pictures–what does this mean, from the perspective of change blindness and the attention-grabbing nature of rapid movements?
Read the full article for more: Paying Attention (or Not) to the Flickr Daily Zeitgeist.
(To situate this in the book, we’re making use of “Blind to Change” [Hack #40] for not noticing the photos fading in, “Grab Attention” [Hack #37] for noticing them shrink, and “Glimpse the Gaps in Your Vision” [Hack #17] for not being able to see where the photo has shrunk to because your eyes are in motion as it does so. See the book’s table of contents for which chapters these are in.)
Mind Hacks 
Hey Mr Webb,
Have you ever been on the Accessibility course? Ability.net demonstrated a way of testing sites for accessibility for people with ADD and other cognitive disabilities. You run the site with a sidebar taht features a bouncing, twisiting ball – you have to keep refocusing from reading the page to click the ball and keep it moving. It simulates the divided, flickering attention associated with the disorders…
Kim